aquamaniac
11-13-2008, 03:45 PM
Hello! I have a restaurant and bar that has been operating in a mid-size Northern California town for about 10 years now. We are underway in getting the 2nd story finished out to be a 3300 sf nightclub/banquet/party space.
My question is this: Should we create a new name for the 2nd story venue or just continue normal operations with the new space as essentially an addition to the existing operation?
Pros and cons:
Creating a new name could create confusion as when we open the only access to the 2nd floor is through the exising restaurant/bar. This will be changed later when we have the cash to do it.
We plan on hosting many private functions in the space and giving it a "club" name may turn people off to the idea of using it for events such as receptions, banquets, company parties, etc....
On the other hand a new name could build excitement and curiosity to come and see the "new" space.
Any thoughts are most appreciated!
My question is this: Should we create a new name for the 2nd story venue or just continue normal operations with the new space as essentially an addition to the existing operation?
Pros and cons:
Creating a new name could create confusion as when we open the only access to the 2nd floor is through the exising restaurant/bar. This will be changed later when we have the cash to do it.
We plan on hosting many private functions in the space and giving it a "club" name may turn people off to the idea of using it for events such as receptions, banquets, company parties, etc....
On the other hand a new name could build excitement and curiosity to come and see the "new" space.
Any thoughts are most appreciated!